By Sharai Mahachi, Kuita COO In an era of heightened environmental and social awareness, the temptation for companies to “greenwash” – making misleading or unsubstantiated claims about their sustainable practices – is high. However, consumers, investors, and regulators are increasingly…
By Sharai Mahachi, Kuita COO The terms Environmental, Social, and Governance (ESG) have rapidly moved from niche investment jargon to a mainstream indicator of a company’s long-term health and resilience. ESG factors encompass a company’s impact on the planet (e.g.,…
By Sharai Mahachi, Kuita COO For decades, Corporate Social Responsibility (CSR) was often viewed through the narrow lens of philanthropy – a separate budget line for charitable donations. While goodwill remains vital, the landscape has fundamentally shifted. Today, strategic CSR…
By Sharai Mahachi, Kuita COO In the age of heightened scrutiny and social media, effective communication of CSR and development impact is more critical than ever. However, the risk of “greenwashing” or superficial reporting can undermine even the most well-intentioned…
By Sharai Mahachi, Kuita COO In both CSR and development, the success of any project hinges on the quality of its stakeholder engagement. This goes far beyond simply informing people; it’s about genuine, two-way dialogue and participation. When communities, employees,…
By Sharai Mahachi, Kuita COO A common question we encounter is: “Does CSR actually pay off?” The answer is a resounding yes. While the primary goal of CSR is positive societal impact, strategic initiatives consistently deliver measurable returns that strengthen…
By Sharai Mahachi, Kuita COO. For decades, Corporate Social Responsibility (CSR) was often seen as synonymous with charitable donations – writing a cheque and moving on. While philanthropy remains a vital component of social good, the landscape of modern CSR…